Taylor Sheridan's television dominance shows no sign of slowing down, as his Western drama The Madison has now spent more than 100 days in the Paramount Plus top 10 despite not releasing a new episode in months, according to Collider's October 17, 2026 report.
The milestone caps a year in which the prolific writer and producer expanded his slate across multiple platforms, with Paramount confirming that his spy thriller Lioness, starring Zoe Saldaña and Michael Kelly, has become his most-watched series of the summer. Kelly will also headline the third season of Landman, which Paramount has scheduled for 2027.
Sheridan's Biggest Move: From Paramount to Peacock
The most consequential development for viewers is contractual rather than creative. Sheridan will leave Paramount for NBCUniversal at the end of 2028, meaning every new series he writes after that point will stream on Peacock instead of Paramount Plus, Collider reported.
The shift marks the end of an era for Paramount, whose streaming platform has leaned heavily on Sheridan's output since Yellowstone became a cultural phenomenon. It also signals how aggressively NBCUniversal is investing in exclusive programming to compete in a streaming market where star creators command record-breaking deals.
The Madison's Unusual Release Strategy Appears to Be Working
The Madison broke from Sheridan's usual rollout pattern. Paramount released the first three episodes on March 14, 2026, then dropped the final three just one week later, on March 21.
The compressed schedule did not hurt the show's longevity. More than six months after its finale, the series remains in Paramount Plus's top 10, a run that now exceeds 100 consecutive days.
Critical reception was mixed but audience response was warmer. The Madison earned a 63% critics score and a 72% audience score on the review aggregator Rotten Tomatoes, according to Collider.
The series stars Kurt Russell and Michelle Pfeiffer and follows a New York family processing grief during a stay in Montana. Christina Alexandra Voros directed, with Sheridan serving as creator and showrunner. Paramount Plus lists the premiere date as March 14, 2026.
The Yellowstone Universe Keeps Expanding
The Madison is one of several Yellowstone spin-offs Sheridan has launched this year. Marshals, which aired its first season on CBS earlier in 2026, is now in its second season and continuing the ratings momentum of the first.
Dutton Ranch, another offshoot, performed well on Paramount Plus earlier this year and has been renewed for a second season, though no return date has been announced. For readers following the broader revival of Western storytelling on screen, the trend extends well beyond television, as